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About myFirst
Your child’s first tech experience, with myFirst.
We provide a safe and enjoyable smart life for kids taking their first steps into the digital world.
Kids love it, myFirst
Global No.1 kids tech brand
myFirst offers a unique kids-tech digital ecosystem in the global market.
Today, over one million children worldwide use myFirst.
Beyond fun and safety, we also operate myFirst Circle, a family-safe social platform everyone can trust.
myFirst designs and delivers optimized products and services so the next generation can grow up healthy in a safe digital environment.
myFirst thinks about both kids and parents
Safety
Designed with a “parents-first” mindset where child safety comes first Ease of use
Kid-friendly UX that’s easy for children to use Creativity
We nurture children’s diversity and creativity to make everyday life more joyful Featured products from myFirst
myFirst Kids Watch Phone
Keep kids safe with video calls, location tracking, and SOS
myFirst watch phones provide features that consider children’s safety and parents’ peace of mind at the same time.
With these three core features, they’ve won the hearts of parents around the world and become myFirst’s signature products.
Video calls
With 4G LTE, see your child’s face and check in from anywhere. Location tracking
GPS-based tracking lets you check your child’s current location. SOS alerts
In emergencies, an SOS message and ambient audio recording are sent so you can quickly understand the situation. myFirst Kids Camera
Not a toy, but a real digital camera
myFirst kids cameras are not only safe and durable, but also true digital cameras that kids can use “just like a real one.” They’re popular not only with children but also with adults.
High-resolution camera
Up to 16MP so kids can capture feelings in high quality. Safety
From shock-resistant silicone cases to certified safe materials. Product variety
Selfie-capable cameras, waterproof cameras, instant-print cameras, and special edition cameras. Discover more myFirst products and reviews
Learn more about the brand
🩵 myFirst’s offline activities
Offline partner brands of myFirst
You can find myFirst products at major offline malls, department stores, hotels, airports, and more across Korea.
Regular pop-up stores
Pop-up store at Electro Mart in Starfield Hanam for Christmas
Pop-up store at Hyundai Department Store Pangyo
Various events and activations
Held a media day event to celebrate the launch of the kids watch phone
Participated in the Seoul Early Childhood Education Fair by invitation
Customer Support and Inquiries
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